Slinky Action Zone [view video]

Issues/Objectives: A brand extension of one of the world’s most recognized toys, The Slinky Action Zone is a fun-filled indoor children’s play area located in Hollidaysburg, PA, the home of the Slinky. The businesses’ owner – son of the Slinky’s inventor – wanted to effectively publicize the amusement center’s grand opening with a television advertising campaign.

Lazerpro's Role: Lazerpro was hired to shoot and produce the Slinky Action Zone’s television commercial. The resulting 30-second spot effectively promoted the new business, and in doing so, won several video awards:

• International Telly Award
• Vision Award – 2nd Place
• Communicator Awards – Award of Distinction